by Sachin Dixit

Are you a Realtor? Want to grow your real estate business? Developing mobile app can be a great solution.

Today more than 70% people use mobile phones for their day to day searches on internet. As technology has evolved in the recent years , most of the businesses are now online. Going online is not the solution to break the competition; a mass audience is now mobile and thinks mobile first is one of the most important things these days. Today we can access millions of the websites online and get the desired details of those businesses. Moving ahead towards the technology,  Mobile apps is the new approach to get more and more customers for better customer engagement.

According to the research mobile search is taking lead over desktop searches for property. Many users try to see and search their desired real estate property through mobile where they can access all the required details. As technology growing with leaps and bounds, mobile users are going to overtake the desktop users in the next few years. Making mobile website is also a great way to capture a mass audience but still in many ways mobile apps leads the race.

Developing a mobile app for your real estate business is a wise decision because this is the only why where your business is on the finger tip of your customers. Here we have many points that can prove that mobile app development can better help the Realtors to grow their business and increase the customer interaction.

Location based information, Real estate business is purely depends on location. People have their own expectations while they search for their dream property. By accessing their location mobile apps can give them a personalized experience. User can access the property listings based on their location and interact with you.

User Interaction, It is very essential for Realtors to connect with their customers. Mobile app provides the unique ways to stay connected with your customers in the form of chat, messages, emails and push notifications. Customer’s interaction can boost the conversation rate results more sales and prospects.

The best part is yet to come; the biggest problem of real estate business is searching for a desired property, going for sight seen, and meetings with agents. Mobile apps give the facility to search the best property within your locality with a live virtual tour. So you don’t need to be their physically at the primary stages. Your potential clients can chat with you and get the best information for their desired property. If all goes well they schedule a meeting and comes to you for final deal.

QR codes can also be a great solution to make this process easier for customers to know the details for the desired property. Just put some boards with the qr codes in front of the property, when user see your property they can scan the QR codes and see the details of the property.

Last but not least providing calculators on your apps for mortgage and load calculation gives a chance to attract customers. When user use your app they simply search for their property, once they like the property they can easily calculate the mortgage and loan amount and secretly evaluate their financial condition to buy that property.

All the above mentioned points are just the beginning; many more things are yet to be explored in the recent years.  A smart real estate agency or Realtor can never lose their chance to beat the competition and get more leads and sales. Developing dedicated apps for real estate is now a trend to beat the heat of competition and to attract more customers. 

About the Author

Sachin Dixit is a web enthusiast and blogger who loves to write cool stuff, specializing in technical writing, SEO, Social media marketing and paid advertisement. He is always happy to share his passion for new gadgets, Smartphone and technology. Follow me on Twitter @sachinansh    

View all posts by Sachin Dixit


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